StoryConnect: The Podcast

Podcasts

Community Engagement

Grilled Cheese and Forums as Membership Engagement

Jay Sanders of Middle Tennessee discusses how the co-op is using a grilled cheese sandwich trailer and Cooperative Community Forums to reach out and listen to members.

Andy Johns

May 18, 2022

Podcasts

Broadband Marketing, Member/Consumer Experience

Defining the Subscriber Experience

What does subscriber experience even mean and why does a standard definition matter to the broadband industry? Naylor Gray of Calix is leading a discussion seeking to define that at the Calix Marketers Summit on May 4 in Ft. Lauderdale.

Andy Johns

April 28, 2022

Podcasts

Content Planning

Internet and Video Trends in Rural America

Scott Meyer joined us LIVE at StoryConnect: The Conference to share the latest trends of internet and video in rural America.

Andy Johns

April 24, 2022

Podcasts

Broadband Marketing, Community Engagement

Reaching Gamers with an Xbox Tournament

Mountain Rural Telephone Cooperative hosted an Xbox Tournament to allow gamers to experience what gig broadband service can accomplish for them. With big prizes and lots of competition, the event was a massive success.

Andy Johns

April 10, 2022

Podcasts

Community Engagement

Telling the Economic Development Story

Wiregrass Electric Cooperative is heavily involved in economic development in its service terroritory. COO Brad Kimbro joined the podcast to discuss how partnerships drive economic development and a few important milestones that have occurred in the Wiregrass community.

Andy Johns

April 3, 2022

Podcasts

Consumer Education, Member/Consumer Experience

How to Drop TV Service Gracefully

Their customers were New Hope Telephone’s number one concern when NHTC made the decision to drop TV service. Marketing Manager Christy Barecky discusses how the cooperative helped their customers make the transition to finding a new service that was right for them.

Andy Johns

March 24, 2022

Podcasts

Community Engagement

Taking an Annual Senior Expo Online

Communication Specialist Cathy Black and her team at Sequachee Valley Electric Cooperative moved their annual senior expo online when COVID hit, and it wasn’t safe to host an in-person event.

Andy Johns

March 6, 2022

Podcasts

Community Engagement, Consumer Education, Member/Consumer Experience

Leveraging Your Cooperative Identity

Sylandi Brown, marketing and communication specialist with Middle Georgia EMC, discusses leveraging cooperative identity to reach a new generation of working talent.

Andy Johns

February 20, 2022

Podcasts

Community Engagement, Consumer Education, Member/Consumer Experience

Breaking Down Language Barriers

Rolando Benitez, Member Advocate for Carroll Electric Membership Cooperative, helps lead outreach efforts to Spanish speaking members by providing them with materials in their native language, as well as seeking out community leaders.

Andy Johns

February 7, 2022

Podcasts

Digital Marketing, Marketing Campaigns, Social Media

Digital Advertising Trends for Broadband and Utilities

Pioneer's Digital Media Strategist & Marketing Consultant Tina Potter dishes out a baseline understanding of what targeting strategies are available in digital advertising and how utilities and ISPs can use them.

Tina M. Potter

January 30, 2022

Podcasts

How Can Communicators Help Refine Processes?

Jeff Marshall, Communication Specialist with Clearwater Power, recaps his session at the NIC conference, where he discussed ways that communicators can help solve problems and refine processes across their organization.

Andy Johns

January 16, 2022

Podcasts

Communicators Moving into the GM Role (Part 2)

Scott Peters, General Manager and CEO of Columbia REA, discusses his journey from communicator to general manager.

Andy Johns

January 9, 2022