Are you ready to gif… we mean give, your linemen some love in April? Here’s how to #thankalineman in style.

When’s the Party?

We like to celebrate linemen every day—they’re awesome!—but it’s also nice to pick a date every year to highlight the men and women who keep our lights on. This is when industry leaders celebrate in 2017:

  • March 31: Edison Electric Institute (investor-owned utility association), the International Brotherhood of Electrical Workers
  • April 10: National Rural Electric Cooperative Association
  • April 18: American Public Power Association

Let’s GIF this Party Started!

We love brainstorming creative ways to recognize holidays on social media. To celebrate linemen this year, we created a looping gif. It’s not as time-intensive as a video, but the moving images stand out and get noticed on social media news feeds.

In addition to the gif, Ruralite Social Media Support Program subscribers get a custom cover image and National Lineman Appreciation Day graphic with their utility logo.

thank a lineman graphic

Love this idea? Email me if you want to add your logo to this year’s social media design. Prices for a custom graphic are determined on a one-hour minimum project basis.

Party (and Press!) Ideas

No matter which day you pick, here are three great ways to #thankalineman and get the community and your staff involved.

  1. Surprise Snacks:
    Have volunteers pack up snacks for linemen to take on the road. Ask member services representatives, a class of students at a nearby school, or consumers visiting the office to sign thank you cards, and add a card to each bag. Place the surprise snacks either in each utility truck early in the morning or place them in your utility’s linemen office/meeting space.
    Supplies: Thank you cards, small brown paper lunch bags, snack variety packs, candy bars, and either bottled water or an energy drink.
    Tip: Although an apple might be healthy, bear in mind linemen often eat on the run.
  2. Thank You to linemanBiscuits and Banners:
    Nothing says ‘Thank You’ quite like a warm biscuit. Treat your linemen to breakfast and hang a ‘Thank You’ banner on your warehouse dock. Keep the banner up for at least a week. No time for a banner? Post 8.5 by 11 flyers around the office and dock (download the Thank You Flyer (PDF)).
    Supplies: Call ahead to your local biscuit supplier (or a chain such as McDonald’s, Burger King, Jack in the Box). Order a biscuit for each of your linemen. You may want to order enough to feed other operations and engineering staff, too.
    Tip: Get a picture of your CEO/General Manager hanging up the banner to use in your newsletter.
  3. Lemonade for Linemen:
    As the linemen return to the docks, have either member service representatives and/or senior staff hand out lemonade to crews.
    Supplies: Buy in bulk from your local grocery store or buy sugar, water, and lemon juice and make it from scratch. Serve from a large thermos or other container; have a stack of plastic cups handy.
    Tip: Invite local press to snap pictures. If the afternoon time doesn’t work, consider having staff fill thermos for the linemen to take with them in the morning (some crews attach a thermos to their bucket trucks).

Other Party Resources

NRECA put together a Lineman Appreciation Planning Guide (DOCX) with sample social media posts and celebration ideas.