When you think of your first co-op experience, what comes to mind? Whether it’s a hardware store, preschool, credit union or telco, co-ops of all sizes and types share a common purpose.
We were formed to meet community needs and make life better for members.
Pioneer, as a communications co-op, was built to share the story of Utility Pioneers (that’s you!). To celebrate National Cooperative Month this October and tell the story of our shared purpose, we’ve added a free, customizable campaign on Pioneer Studio.
The purpose-driven social media graphics, flyer, poster, rack card, bill insert, postcard and digital ads mirror common co-op principles (affordable, democratic, independent, caring) with a contemporary design. Edit the words and add your logo, then download and use these free resources in October (and beyond).Have a Pioneer Studio account? Enter here. Schedule a Demo
No account? No problem. Ask to Join Pioneer Studio
We’re using this design internally, too. All Pioneer staff will receive a comfy t-shirt, highlighting our co-op’s purpose. Want one? We’ll have a few shirts to give away at conferences this fall, and we’re giving a shirt to each of our Content in the Wild contest winners (send us your selfie today!).
While we love celebrating cooperation with a free batch of content every month, there are other great resources in the wider co-op community. Here are a few; add your go-to co-op resources, too!
Co-ops Build Economic Power: Each year all types of co-ops (credit unions, food, housing, electric and more) create a free set of marketing tools to spread co-op love. The 2022 theme, Co-ops Build Economic Power, will provide social graphics, a logo and fun facts about cooperatives. The website is maintained by the National Cooperative Business Association. Common community hashtags are #GoCoop and #CoopNation.Resources
Build Your Peer Co-op Network: Curious about other types of cooperatives? We love learning with the Cooperative Communicators Association! From sharing co-op principle education tactics with the Land O’Lakes crew to seeing how credit unions and marketing co-ops increase member engagement, this group of co-op communicators loves sharing ideas and inspiration. Pioneer’s a proud member of CCA. You might want to add it to your budget, too.Connect to Co-op Peers
Co-op Month Support for Electric Co-ops: Every fall NRECA, the national association for electric co-ops, delivers a leadership column and social media graphics to help members celebrate National Co-op Month. The content, available only to NRECA members, can be found in the Straight Talk resource center.
From our co-op to yours, Happy National Co-op Month!