Writing

5 Ways to Strengthen Email Engagement

Have you ever noticed there are some emails in your inbox you instantly gravitate to and others you quickly scroll past? There are 5 simple ways to create emails consumers want to open.

Sarah Lancaster

February 23, 2022

Blog

Content Planning, Magazines, Writing

Five Places to Find Engaging Stories

Does it ever feel as if you need a crystal ball when you’re planning content? Effective planning takes work, but designing a great publication does not need to be daunting. It can even be fun, if you think of it as a chance to tap into your creativity. Here are five places to find and plan for engaging stories.

Noble Sprayberry

February 15, 2022

Blog

Inside the Magazine, Magazines, Writing

Five Memorable Ruralite Features

Through the past year, our writers have taken readers on many journeys. Here are five of my favorite Ruralite local stories from 2021. I’m willing to bet there are similar stories to be found in your service area if you know where to look.

Mike Teegarden, CCC

December 14, 2021

Blog

Writing

Pulling Pull Quote Punches

Readers can be drawn to many things, the narrative of course, but also interesting imagery, informative graphics and cool design. Headlines, subheads and bullet points are primary hooks to reel in a reader. Each should be baited with care. But what about the pull quote?

Leon Espinoza

November 2, 2021

Case Study

Magazines, Writing

Webinar Archive: Writing Headlines that Hit Home

Leon Espinoza

Blog

Writing

Add Language to the List of Things COVID-19 Changed

As COVID-19 spread worldwide and altered life as we knew it, our language also changed. We needed words and phrases to describe things we had never thought about before 2020. To foster consistency in news reporting, The Associated Press released a coronavirus guide this spring.

Pam Blair, CCC

May 13, 2021

several magazine article example headlines

Blog

Writing

How to Hit Headline Home Runs

A headline and subhead (often called the deck) can be the most important words you write. Too often these critical components are an afterthought and can cause you to strike out with readers. That’s why our next webinar focuses on how to write headlines that hit home.

Noble Sprayberry

April 13, 2021

Case Study

Writing

Celebrating Your History

Celebrating 50 years of Service in Rural Alaska, a 90-page book detailing the struggles and victories won by Alaska Village Electric Cooperative.

Mike Teegarden, CCC

Pamela A. Keene with some of her articles

Blog

Writing

4 Ways to Crack Writer’s Block

At some point every writer faces the challenge of coming up with the right words. Here are 4 tried-and-true ways to crack writer's block and finish your feature.

Pamela Keene

June 25, 2020

Three sample stories written by Drew Myron

Blog

Writing

How to Listen

As writers, we need to do 3 essential things: read a lot, write a lot, and listen well. Freelance writer Drew Myron shares the impact true listening can have on an interview.

Drew Myron

May 27, 2020

Blog

Writing

4 Ways to Build Relationships with Story Subjects

Take time during an interview to build a relationship with your subject. Use these four tips during your next interview: Listen. Show you care. Ask for more. And remember: time equals trust.