Social Media

Five Tips From NRECA’s Young Member Engagement Effort

Posted By Brenden on Jul 24, 2019

Five tips to reach younger public utility consumers.

eBooks: How to Harness Messaging + Social Media Guide

Posted By Megan McKoy-Noe on Apr 3, 2019

We love sharing utility best practices on our blog, but some topics need more than a few paragraphs. Hello, eBooks.

Lineworkers are always ready. Are you?

Posted By Megan McKoy-Noe on Mar 28, 2019

Everyone needs a hero. At Ruralite, we look up to linemen. That’s why April is one of our favorite months. Utilities across America are taking time to celebrate 117,600 power line champions on April 8 or April 18. Are you ready? If not, never fear. We have you covered.

What Social Shifts Mean for Your Utility

Posted By Megan McKoy-Noe on Mar 8, 2019

This week Facebook CEO Mark Zuckerberg shared his privacy-focused vision for social networking. What does this mean for public power utilities? Train staff, be nimble, use Messenger, and create engaging experiences.

Resolve to Train Staff on Your Social Media Policy in 2019

Posted By Megan McKoy-Noe on Jan 3, 2019

While working in the field, one of your lineworkers finds an electrocuted bobcat hanging from a pole. Will he focus on fixing the problem or will he take a few pictures first? If you are not training staff on the proper use of social media, be prepared for a crisis.

Crafting an Election Campaign

Posted By Brenden on Nov 29, 2018

When a measure to deregulate the electricity system in Nevada was proposed, Wells Rural Electric Co. knew it had to connect with its members.