Facebook turns 17 this month. As the platform matures, the way utilities promote content must change, too. Here are four ways Pioneer Social helps utilities promote pages to build relationships on Facebook.
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Use our four recommendations to navigate today’s turbulent waters of social media.
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We cannot take a single social media follower for granted. The burden is on each of us, as public power communicators, to be personal and helpful. A new video highlights how public power utilities are adding personal, helpful touches to their work to be human in a digital world.
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Peace River Electric Cooperative temporarily closed their lobbies and suspended in-home audits to limit potential person-to-person spread of the COVID-19 virus. Other members are considering this option, too. We’re providing social media templates to help you communicate prevention measures.
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Packing and organizing a move—even a short hop to a nearby building—adds extra pressure to normal tasks. Thankfully our content calendar keeps Pioneer running smoothly. If you’ve ever had to deal with a crisis, wished for better continuity across your communication channels or dreamed of going on vacation(!), try a content calendar.
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Facebook and Instagram Stories are gaining popularity with public power communicators. Watch two videos packed with peer examples, then learn how to share Stories to engage your consumers.
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