BlogMore Powerful Together, Pioneer News Podcasts Power Utility Pioneer Stories We are firm believers in the power of podcasts, especially when they share ideas from Utility Pioneers. Hear our most popular “StoryConnect The Podcast” episodes and learn how to tune in storytelling tips from your peers! Sarah Wootten September 28, 2022
BlogCommunity Engagement, Consumer Education, Marketing Campaigns, More Powerful Together, Pioneer News Celebrate Cooperation in October Pioneer, as a communications co-op, was built to share the story of Utility Pioneers. To celebrate National Cooperative Month, we’ve added a free, customizable campaign on Pioneer Studio. Megan McKoy-Noe, CCC September 14, 2022
BlogCommunity Engagement, Magazines, Marketing Campaigns, Pioneer News Back By Popular Demand: Content in the Wild! Back by popular demand, the Content in the Wild contest celebrates the creativity of Utility Pioneers. Send us your picture posing with storytelling content for a chance to win $50! Anne Harvey September 8, 2022
BlogMagazines, Member/Consumer Experience, Pioneer News Reader Survey Shows Strong Preference, Loyalty for Print Pioneer partnered with statewide magazine editors to conduct a national magazine readership survey. The results answer commonly asked questions from our Utility Pioneers, including what gives you the biggest bang for your communication buck. Leon Espinoza August 30, 2022
BlogPioneer News, Writing Drawing a Career with Stories As our utility member needs grow, our communications co-op has grown, too. We asked one of our new recruits, Associate Editor Valeri Pearon, to share her story. Learn how poetry, a fascination with the moving parts of storytelling and carving pumpkins(!) sparked her career. Valeri Pearon August 9, 2022
BlogMagazines, Marketing Campaigns, Pioneer News Pioneer Staff Prepare for Postage Changes As telcos, public power utilities and industry associations seek solutions to rising paper and printing expenses, Pioneer staff work behind the scenes to reduce mailing costs. Our publications team reports on USPS changes planned for 2023. Alyssa McDougle August 2, 2022
BlogMagazines, Pioneer News, Social Media Meet Our Storytelling Students Every story needs a strong start. Pioneer’s summer internship program provides a digital and print storytelling springboard for college students. Two new storytellers join our ranks in June: Franklin Thurlow and Erika Becerra Gutierrez. Read their stories, then learn how Pioneer’s program aims to strengthen co-op storytelling across rural America. Sydney T. Turner June 21, 2022
BlogCommunity Engagement, Consumer Education, Pioneer News Celebrate the International Day of Co-ops in July As Americans prepare for Independence Day with fireworks, parades and all things red, white and blue, another event takes place around the world that we should also be celebrating with just as much gusto. Get resources to celebrate your co-op story in July and learn more about co-ops surrounding you! Anne Harvey June 7, 2022
BlogPioneer News NewsData Marks 40 Years of Reporting Energy Stories On May 26, 2022, NewsData celebrates 40 years of chronicling the electric and natural gas sectors in the Western U.S. and Canada. Editor-in-Chief Mark Ohrenschall takes us back in time with the first issue of Clearing Up, then shares how people, places and technology evolved over four decades to report industry stories. Mark Ohrenschall May 26, 2022
BlogPioneer News, Social Media, Staff Engagement May Marks Five Years of Unique Co-op and Military Spouse Partnership As we mark National Military Appreciation Month, we invited Pioneer employee Rachel Tringali Marston, a military spouse, to share her story. Rachel Tringali Marston May 25, 2022
BlogCommunity Engagement, Crisis Communications, Magazines, Pioneer News Social Storms eBook, HeART of Community Podcast in the Spotlight Pioneer’s team of utility storytellers won two awards, Best Special Publication and Most Innovative Use of Digital Communication, in the national 2022 Spotlight on Excellence Awards program. Learn the story behind our winning work, and find ideas to help strengthen your next storytelling adventure! Andy Johns April 29, 2022
BlogMarketing Campaigns, Pioneer News Kerry Scott Champions Shared Utility Needs through Pioneer Studio Role Kerry Scott brings 17 years of experience to developing Pioneer Studio’s potential. She was promoted to Pioneer Studio lead in January, directing the development of campaign content and scope to ensure members find relevant marketing materials. Lauren Davi Doucher March 15, 2022
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