Marketing Tips


Do Staff Share Your Vision?

Do Staff Share Your Vision?


Posted By on Jun 19, 2019

Every year we develop new messages for utility programs. But sometimes in our rush to get a message out to consumers, we forget to start with staff. Does everyone at your utility share your vision?

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For the last year NRECA and Touchstone Energy have been working on engagement tactics for young consumer-members. New tools and supporting research debuted this week. Since some of our utility members are not electric co-ops, we wanted to share some helpful insights.

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Wouldn’t it be nice if everyone loved your utility? The great folks at Touchstone Energy identified several factors that impact consumer satisfaction. Use these tips to boost consumer happiness!

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Deck the Halls with Holiday Cards

Deck the Halls with Holiday Cards


Posted By on Oct 3, 2018

It’s not too early to start spreading tidings of comfort and joy. A holiday card is the perfect way to share how much you appreciate those you work with in your community, near or far, so get your mailing list and check it twice!

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