Marketing Tips

Five Tips From NRECA’s Young Member Engagement Effort

Posted By Brenden on Jul 24, 2019

Five tips to reach younger public utility consumers.

Custom Calendars Your Members Will Love

Posted By Brenden on Jun 27, 2019

Pioneer Utility Resources (formerly Ruralite Services) offers affordable options to create calendars your fans will love.

Do Staff Share Your Vision?

Posted By Megan McKoy-Noe on Jun 19, 2019

Every year we develop new messages for utility programs. But sometimes in our rush to get a message out to consumers, we forget to start with staff. Does everyone at your utility share your vision?

Four CONNECTions Worth Sharing

Posted By Megan McKoy-Noe on May 16, 2019

Since many of our members and public power friends couldn’t make it to NRECA’s communications and marketing conference, here are four solid learning CONNECTions.

What Matters to Young Members?

Posted By Megan McKoy-Noe on May 2, 2019

For the last year NRECA and Touchstone Energy have been working on engagement tactics for young consumer-members. New tools and supporting research debuted this week. Since some of our utility members are not electric co-ops, we wanted to share some helpful insights.

How Three Utilities Made Members Happy

Posted By Megan McKoy-Noe on Jan 30, 2019

Wondering how you can take member satisfaction facts and turn them into action items for your public power utility? Learn from your peers.