Magazines


Looking for a creative way to engage with your consumers?  Every year, Midstate Electric Cooperative hosts a photo contest for members. Winning photos are featured in the following year’s calendar and displayed in the utility’s lobby. Teresa Lackey, Midstate Electric Cooperative’s marketing and communications manager, says they started mailing calendars to members directly in Ruralite Magazine 5 years ago. “Before we did that, members...

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What messages are utility leaders sharing this month? Many of our back page editorials focused on BPA rate changes. We also noticed a billing options ad and editorials explaining rate increases, irrigation efficiency and winter’s impact on hydro facilities. Facing a blank page this month? Use this packet for a bit of inspiration, sources, or pages you can reprint in your edition of the magazine. Questions? Ask your editor!...

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