Crisis Communications


Connecting During Covid

Connecting During Covid


Posted By on Oct 21, 2020

Want to keep consumers engaged during this unique time? Embrace digital, find partners and look for opportunities to delight your consumers. Learn how Ravalli Electric Co-op is engaging members in Montana!

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The greatest shots happen when we trespass others’ personal space and capture the unique beauty of the human personality. But how do you take personal photographs in these times of social distancing?

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A freelance writer asked us for phone interview advice last month, so we turned to the experts: the NewsData reporting team. These reporters cover energy and natural gas policy across the Western U.S. and Canada. We hope their insights help strengthen your reporting in a social-distance world!

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Tired of sharing social distance and hand washing reminders? Some utilities are switching up social and local page content by looking for positive, sharable moments. In Florida, a co-op’s #PoweredbyPositivity posts capture how staff and community support each other, while a Pennsylvania utility staff focus on thankful moments. Stay positive with these ideas from your peers!

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How can utilities hold consumer meetings in a new social-distance world? Not all public power utilities meet regularly with consumers, but electric cooperatives are required to allow all members to vote at annual meetings. Learn how some electric cooperatives are opting for online streaming, call-in or drive-by annual meetings.

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