Pioneer Utility Resources

Powering Efficient Communications


We are a communications co-op delivering innovative solutions to publicly-owned utilities since 1954.

With members in Alaska, Arizona, California, Colorado, Connecticut, Florida, Georgia, Hawaii, Idaho, Montana, Nevada, Oregon, South Carolina, Virginia, Washington and Wyoming, odds are you already have seen us in action. We would love to work with you!

More Powerful Together

We Are More Powerful Together

Tap into the fresh, engaging, consumer-focused resources everyone's talking about!

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Our Recent Client Projects

Take a look at some of the most recent work that our team has created.

Blog

Truck or Treat! Halloween parade ideas

Truck or Treat! Halloween parade ideas

Truck-or-Treat! Halloween parade ideas for utilities Spooky fall festivities are rolling out across the nation. Need a creative utility truck costume for your community’s Halloween parade? After following a fun Listerv conversation between electric co-op communicators and National Rural Electric Cooperative Association’s spooktastic communications team, we wanted to share some of their ideas and one of our own.   Creepy Cat Use orange cellophane and black electrical tape to transform a truck’s headlights into eyes, then create two cat-shaped ears with thick cardboard or plywood from the warehouse, painted black. You could stop there—adding orange lights around the rest of the truck for effect—or you could turn the boom into the cat’s tail by wrapping it in black plastic or fabric. Idea from North Western Electric Cooperative, Ohio. Vampire Attack Squad Vampire electronics drain energy, right? Use that! Dress up a volunteer as a vampire, with electronic plugs hanging from his or her wings and holding a coffee pot, video game controller, hairdryer or other energy-draining appliance. The vampire walks in...

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Time to Celebrate Community Power!

Time to Celebrate Community Power!

As public power employees, many of us forget our business model is amazing (and rare). Take advantage of October as a time to share your story and help your staff and consumer-members get excited about community-owned power!

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Plan to Engage

Plan to Engage

Do you have a cohesive, actionable plan for your consumer engagement efforts? Learn how to create a plan, test your messages and reach your consumers!

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Nods

We think our co-op is fantastic, but why take our word for it? Here are a few nods from your peers.

“As a one-person department with many different responsibilities I could not produce a member letter on my own. Ruralite does it monthly, preparing a high-quality, informative magazine for our members. I appreciate the years of consistent communication with our members, and the professionally produced member brochures.”

– Lynn Culp, Surprise Valley Electric, California

“Having Pioneer as our communications partner means I can rely on them to consistently produce a quality publication that is interesting and informative to our members.”

Sabrina Owens, Escambia River Electric, Florida

“Through our stories, our members get to know us and through our magazine’s presence in their homes, we become part of the family.”

– Meera Kohler, Alaska Village Electric Cooperative, Alaska

“From story ideas to layout, Pioneer alleviates the stress of putting out a quality publication that our customers enjoy. We don’t have a big staff, so our time is precious. Working with Pioneer allows us to use our time productively; their staff is always there to support us.”

Theresa Phillips, Lassen Municipal Utility District, California

“Forget about what an economical tool Ruralite is in our communications toolbox. Forget about how each year the surveys show incredibly high readership. Ruralite magazine works because it strikes a chord with our membership. They identify with it and that strengthens our relationship with our members.”

– Bob Pierce, Clearwater Power Co., Idaho

“Having a support system like yours in place makes a huge difference in what we can offer to our members.”

– Christina Sawyer, Mt. Wheeler Power, Nevada

“Without exception, the staff is responsive, punctual, creative and professional.”

– Todd Munsey, Douglas Electric, Oregon

  • Lynn Culp, Surprise Valley Electric, California
  • Sabrina Owens, Escambia River Electric, Florida
  • Meera Kohler, Alaska Village Electric Cooperative, Alaska
  • Theresa Phillips, Lassen Municipal Utility District, California
  • Bob Pierce, Clearwater Power Co., Idaho
  • Christina Sawyer, Mt. Wheeler Power, Nevada
  • Todd Munsey, Douglas Electric, Oregon

Looking for our magazines?

Ruralite Magazine

Ruralite Magazine

Ruralite focuses on activities and issues affecting readers in the west.

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Florida Currents Magazine

Florida Currents Magazine

Featuring stories from writers across the Sunshine State, Florida Currents focuses on local personalities, photography, travel, electrical safety, energy efficiency and developments in the power industry.

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Currents Magazine

Currents Magazine

Currents magazine informs readers in Arizona and California every other month.

Website Coming Soon
California Water & Power Magazine

California Water & Power Magazine

California Water & Power is the go-to source for news, information and thought leadership about California’s rapidly evolving public utility industry.

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Meet our Service Partners!

We offer energy-efficiency and conservation services through our wholly owned subsidiary, Efficiency Services Group, utility parts distribution and advanced technical services through General Pacific, and NewsData, LLC offering subscription-based newsletters that are a source of news and intelligence for the western U.S. and Canada on energy policy, market news, and resource development.